PAY PER CALL is a performance-based advertising strategy that focuses on generating leads through phone calls rather than clicks or online form submissions. This type of lead generation can be a valuable service for businesses seeking high-quality leads and direct customer interaction.
LEAD GENERATION SYSTEM
- Ad Placement: Vendor Monkeys has developed a variety of advertising campaigns on various channels such as search engines, social media platforms, display networks, and affiliate networks. These ads include a call-to-action with a phone number for users to call.
- Targeting: The ads are targeted to specific demographics, locations, or keywords to reach the most relevant audience for the business.
- User Interaction: When a potential customer sees the ad and is interested in the product or service, they click on the call-to-action button or the phone number, initiating a direct phone call to the business.
- Call Tracking: Our call tracking technology is used to monitor and record each call generated by the advertising campaign. This allows us to track the effectiveness of the campaign and the quality of leads.
- Billing: Once the call is confirmed as a qualified lead, you’ll be charge for phone calls generated. The rate per call will be determined and agreed upon prior to services begin.
PAY-PER-CALL ADVANTAGES
- High-Quality Leads: Phone calls often result in higher-quality leads, as callers tend to have a higher level of intent and engagement compared to clicks or form submissions.
- Direct Communication: Businesses can interact directly with potential customers, allowing them to provide personalized assistance, answer questions, and close sales more effectively.
- Local Presence: For businesses with physical locations, pay-per-call can drive local foot traffic and increase visibility within specific geographic areas.
- Performance-Based: This model offers cost efficiency since businesses only pay for actual leads in the form of phone calls, making it easier to measure ROI.
- Immediate Results: Pay-per-call can yield quick results, generating leads and potential sales almost instantly after the campaign goes live.